![]() While smart tactics and social media marketing strategies can help boost your brand awareness, you still need the right tools to facilitate real growth. It would be daft not to take advantage of this opportunity to build brand recognition. Instagram has opened itself up to include more business-friendly features, such as business profiles, Stories, and ads, making it one of the most popular platforms for brands to thrive. 50% of Instagram users are more interested in a brand when they see ads for it on Instagram.Instagram says 70% of shoppers look at the platform for their next purchase. ![]() That’s hundreds of millions of people that follow at least one company.
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